The project addresses overconsumption and pollution. It proposes a natural solution and highlights biodegradable materials – some are already available yet are not widely known about and used.
Promotion and accessibility are crucial. Similarly, educating consumers and businesses is of paramount importance. The project aims to reach multiple audiences and offer varied applications. A standard-size raw material is proposed and intended for designers or other environmentally-conscious creators. It is easily accessible and workable. Its main strength lies in its unique visual aspect that is hard to compare.
The proposed furniture design demonstrates the use of the new material and is a tool for promtional purposes. This is the first piece in the range, with the intention to sell directly to clientele looking for more eco-friendly furniture options that are otherwise hard to find.
Lastly, there’s a desire to control the material’s end-of-life cycle and give it a purpose. The fact that it’s compostable and contains seeds makes it useful for gardening.